Your value proposition says everything about your health brand. Choosing a compelling one takes time, research, and the ability to find the perfect medium between what health consumers want and what your health brand can provide. If you’ve yet to figure out what an effective
While you might be measuring some of the more common metrics, like click-through rate, cost per click, or more specific to lead generation—cost per lead and lead volume—chances are there are a few terms you might have altogether forgotten about. The truth is, one of
What are the best marketing ideas for health and wellness? When it comes to promoting your health and wellness brand, there is a lot of creative marketing ideas to concentrate on the top of your funnel. Once your marketing funnel is working well, the question
Presentation matters. As a health brand, you probably already know this. And for any business that’s trying to make eCommerce a success, your landing page audit is one of the most important elements. That’s why doing a regular landing page audit is critical. If you’ve
The COVID-19 pandemic has created a big divide of winners and losers in the health and wellness business. Now more than ever, marketers are starved for health promotion ideas that work. The short answer to how to market wellness products? Direct response advertising. It’s essential
To effectively manage your marketing budget it takes a very tailored approach that leverages data to get your money in the best positions to attract customers, decrease your marketing cost, and skyrocket your ROI.
All the knowledge you need to expand your markets and grow your customer base ten-fold are out there- you just need to develop the core competencies to own them!
When you take a truly unique approach and hone in on what your high-value customers are buying then you can quickly accelerate your profits and customer retention. Here are three key reasons why this is true:
Here are three ways your brand is literally on mute to its customers and potential customers.
If you are aware of these cons, you will have a better chance at finding an agency who can truly help you succeed with your health marketing.