The goal of marketing is to bring more customers in, but some of your tactics might be scaring them away instead. Since you spend so much time with your health and wellness brand, it may be hard to see right away. After all, an extra
Any conversation about wellness marketing also begs the question, “What are the best strategies for healthcare brand marketing?” Because health, wellness and fitness are intrinsically intertwined as part of an ecology that supports an avatar I like to call the New Empowered Health Consumer. And
Why should health brands be focusing on lifetime value?