Home
Digital Strategy
Resources
Marketing Consultant
About Ken
Contact

Browse By

Archives

March 2022
February 2022
January 2022
October 2021
August 2021
July 2021
June 2021
May 2021
April 2021
March 2021
February 2021
January 2021

Calendar

April 2024
M	T	W	T	F	S	S
1	2	3	4	5	6	7
8	9	10	11	12	13	14
15	16	17	18	19	20	21
22	23	24	25	26	27	28
29	30

« Mar

Tag Archives: Scorecards

9 Point Scorecard for Optimizing Health Brand Marketing

Are you doing all you can to help optimize your health brand marketing?

Mar 03, 2020 by Ken Robbins in Digital Strategy

Search for:

Failproof Marketing Hacks

Categories

Digital Strategy (73)
Direct Marketing (41)
eCommerce (25)
Health Consumers (52)
Health Industry Updates (25)
Healthy Living (3)
Uncategorized (1)

Hello! I’m Ken

Hi, I’m Ken. I’ve worked in direct marketing for twenty-five years. After a life changing car accident and my wife’s breast cancer, I decided to dedicate my life and our company to marketing companies who create, sustain and promote health.

The internet and smartphones have changed our relationship with healthcare. We track more things and, more critically, digital and social media enable all companies to compete for customers.

This blog is dedicated to helping health brands find more customers to serve. Enjoy it in good health.

Popular Posts

Top 15 Extremely Trusted Health and Wellness Brands in 2021 posted on October 12, 2020 | under Healthy Living
Top Food Attributes that Sell to Health-Conscious Consumers posted on March 4, 2021 | under Digital Strategy, eCommerce, Health Consumers
How to Execute a High-Class Health and Wellness Products Marketing Strategy? posted on June 24, 2021 | under Digital Strategy
Marketing Fitness Equipment to Consumer Segments posted on March 18, 2021 | under Digital Strategy, eCommerce, Health Consumers
Using Product Marketing to Reach a Wider Health and Wellness Audience posted on June 3, 2021 | under Digital Strategy

GoodFatROI Newsletter

Archives

March 2022
February 2022
January 2022
October 2021
August 2021
July 2021
June 2021
May 2021
April 2021
March 2021
February 2021
January 2021
December 2020
November 2020
October 2020
August 2020
July 2020
June 2020
May 2020
April 2020
March 2020
February 2020
November 2019
October 2019
September 2019
August 2019
July 2019
June 2019
May 2019
April 2019

GoodFatROI Copyright ©2020 GOOD FAT ROI. All rights reserved.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.

Do not sell my personal information.

Cookie settings ACCEPT

Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.

Necessary

Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.