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Part 6: The Medical Shopping Disruption on Health Brands

What is the term “medical shopping” and what is its significance for health brands and the healthcare industry?

Sep 15, 2019 by Ken Robbins in Health Consumers

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Hello! I’m Ken

Hi, I’m Ken. I’ve worked in direct marketing for twenty-five years. After a life changing car accident and my wife’s breast cancer, I decided to dedicate my life and our company to marketing companies who create, sustain and promote health.

The internet and smartphones have changed our relationship with healthcare. We track more things and, more critically, digital and social media enable all companies to compete for customers.

This blog is dedicated to helping health brands find more customers to serve. Enjoy it in good health.

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